- Startup Hiring Success
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- 📈 Startup Hiring Success - by Dave White
📈 Startup Hiring Success - by Dave White
In this issue
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Our Mission
Help early-stage startups grow, recruit, hire, and stay true to their values and culture. Provide timely information and resources that help founders, CEOs, and hiring teams save valuable money and time. Listen to our audience and adjust as requested.
Nail Your Employer Brand
As a startup, your competition for talent includes large and well-known companies, other startups, and all companies in between. Your candidates have options. You need a message that answers: “Why work for your startup?” Make sure your message:
Is compelling, memorable, and believable
Reflects your true style and environment
Is relatable, attractive, and fun
Stands out from your competition
You are not trying to appeal to everyone, just the people you want on your team. Testimonials, videos, and images will make your message more believable and engaging. Answer the these questions:
What is your vision, mission, values and culture?
Who is on your team and what makes them successful?
What makes your employees important?
In what ways is your startup challenging and fun?
How does the future look?
Some great tips and examples by Neelie Verlinden with AIHR.

Have your team develop your employer brand with you.
It will come out better and you will learn a lot.
Ensure your interview team and employees know your brand and can enthusiastically describe it.
Ask candidates what they think and feel about you employer brand.
See if they studied it and how it resonates with them.
Mental Health for the Founder, CEO, and Leader
Shami Benjamin specializes in working with people in the startup space including founders, CEOs, and leaders committed to achieving success and satisfaction in both their professional and personal lives.
"Helping people develop a healthy frame of mind for success in life." - Shami
Mental health and the emotional and personal sides of leading a startup are too often overlooked as key elements of the company's success and a person's well being. This is where Shami shines.
You can see more about her work and contact her on her website:
https://www.fitmind.team/
I’ll be happy to make a personal introduction.
Recommended Reading
Along our theme of mental health, we recommend:
Gen AI for Startups
Saving time where you can is critical to startup leaders. Using Gen AI is not new, but here is some great guidance and examples by Richard Baguley for Fast Company.
Parting Thought

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